Prepared For HirePay
This Portfolio has been prepared to provide HirePay with examples of the Strategic Marketing and Creative work of Geoff Hirsh and includes key elements from:
- A promotional campaign for 80 Acres, which won “Worlds Best Green Launch 2010” and a “Highly Commended Award” at the Interactive Media Awards in New York
- Other marketing activity for Taylors Wines, which helped them win the B&T Marketing Team of the Year Award in 2012
- Elements of an integrated marketing campaign for Quicken en route to a successful IPO
- A re-positioning campaign for Salon Only that generated significant sales gains and laid the platform for a successful IPO
- A lead conversion program for St George Bank that was extended four times from 6-months to 2.5 years and produced a 35% increase in lead conversion
- An online rewards program for 3 phones that helped secure the participation and loyalty of over 3,000 mobile phone dealers around the country
- Elements of an integrated marketing campaign for Vision Equity that was awarded the Money Magazine New Product Launch of the Year Award in 2007
- A storyboard and TVC produced for Brita as part of a campaign that produced annual compound growth of over 35% for 14 years en route to a successful trade sale
